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Super Good Stuff

Complete rebranding for Super Good Stuff supplements brand. Developed comprehensive brand guidelines with logo redesign, brand strategy, and color-coded product hierarchy across 5 categories. Created 20+ product labels, corporate identity suite (business cards, letterhead, envelopes), social media templates (Instagram, Facebook, YouTube, Twitter), email newsletters, and packaging materials. Established “Simply Good” brand voice with bold gradient-based visual language for health-conscious consumers.

Task

Rebrand “Super Good Stuff” into a prestigious supplement brand while taking into consideration the brand's history.

  • Strategy

    Brand Strategy, Art Direction

  • Design

    Logo, Branding, Packaging, UI/UX Design

  • Client

    Super Good Stuff

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Billstone